Business Card Design Essentials

Let’’s face it business cards have to be one of the oldest, most profitable forms of advertising a business can do. Like any other advertising medium there is a right way and a wrong way to design your business card. Remember if this is the first impression people have about your business and you hand them a poorly designed card on white flimsy paper that you threw together on your computer, you better be a great sales person for them to overlook this. Yes there are a lot of different software packages on the market that claim you can design
Read More

5 Business Website Secrets Revealed

Even in this day and age where there is a computer is just about every home in America, there are still business owners that do not understand the importance of a business website. Today you will learn the power your business website can have to aid in the growth of your business. I don’t think these business owners are purposely not creating website, they just don’t know all the ways their business website can help them. Read on to discover the secrets to leveraging the power of a business website. Secret #1 – Always Open What is one of the
Read More

Maintaining Your Business Website

Question: Should I build and maintain my own business website or pay someone else to do it? Answer: When you say, “pay someone”, who are you talking about? Are you saying the kid next door that is good with computers, or are you referring to a professional Web Design Company? I’ll answer these questions with a few of my own. First is building and maintaining your business website the focus of your business, like in the example of affiliate marketing? Second, is your time better spent on more important things, like running your business? Remember every minute you spend performing
Read More

Passive Search Engine Marketing

Did you know Passive Search Engine Marketing exists? I’ll explain. One of the key elements to search engine marketing is not only the quantity of inbound and outbound links, but the quality of those links. For example if you are marketing your website and have a link pointing to your site from a free clip art site, there is not much relevancy. If you have a link to your site from a site that is directly related to your site, then you will find that the quality is higher because it is a link coming from a related field. The
Read More

Business Website Redesign

Let’’s face it just about every business has a website. Most business owners probably had their website built for them in 2000 or maybe earlier. It has been five years and I’ll bet those websites have not changed since they were launched. Websites are dynamic just like business. Business is ever changing as should your website. Remember your website is the first thing most of your new business is going to come from, it needs to be current, not only in content, but technology as well. So much has changed in the Web Design industry, that if you have not
Read More

Mouse-over Buttons without JavaScript

Since the dawn of Web Design fancy buttons that change when you place your mouse over them has wowed visitors for years. The problem that arises from creating this type of action is you needed to use JavaScript to create this. Yes you can find this JavaScript on various JavaScript directory sites; the problem has always been that mouse-over buttons are not search engine friendly. Is it possible to have fancy buttons, and keep them search engine friendly? Mouse-over Buttons using CSS The popularity of CSS (Cascading Style Sheets) has spawned a whole new area of design that simplifies creating
Read More

What Does Your Website Say About Your Business?

Have you heard the term; “You only have one chance to make a first impression”? It seems to hold true for your website too. Websites pop up like weeds on the Net, so your first impression has to be a good one. You have exactly 20 seconds to grab your visitor’s attention. If you miss, your competitor is only a click away. What does this say about your business website? Have you looked at your competitors? Are their websites more advanced than yours? These are all questions you should take very seriously if you want to stand a chance at
Read More

What is an Authority Site?

There has been a lot of talk about “Authority Sites” in regards to search engine marketing. OK, so what does this mean…and why are Authority Sites ranking so high in the search engine results pages (serps)? As most people know the Internet was started to provide information. Then business people saw that they could sell goods on it, and thus the start of eCommerce. Almost everyone uses the Internet to find information, be it to learn something, or read the local headlines, or maybe to check the upcoming movie times. People search for information, so why do Authority Sites rank
Read More

Can My Site Benefit from a Re-Design?

Your site might have been a bundle of simple HTML pages. Updating a static HTML site can be difficult and very time consuming. If you have a ten page site and would like to Hockey add a new section to it, then you will need to update your navigation for the new section on all ten pages. You may decide one day that you want your link color to change. Again, it requires you to change it on every single page. There are so many new advances in Web Design, like blogging for example. Blogging can be a section of
Read More

Beware of Some Web Hosting Companies

The buzz right now in hosting is unlimited everything. Unlimited bandwidth, Unlimited web space, Unlimited email accounts and so on. How does this affect you as a web hosting consumer? This Unlimited craze is another way corporate America has ruined another type of business go right here. Large hosting companies have found out that not everyone is going to use all the space or bandwidth Expostand allotted to them, so that means they can over sell what their server can realistically Replace handle. There may be 100 Gigs of drive space and they might have 150 Gigs worth of accounts
Read More