Becoming an Authority

Part of being an authority site also includes longevity. Now we all know that “Internet time” is different from regular time. Sites like eBay are about to celebrate their 10th anniversary, and it is considered an “ancient site”. When I refer to time, I mean a few years, around 3 to be more precise. This seems to be about the time when the amount of content on your site has grown to a number over 500, it is also the amount of time that you will find, that there are more people linking to your site without you asking for it. That in itself should convince you that you are now an Authority.

What can you do to speed up the process? Write, write some more, and when you are tired of writing, write some more. If you are really passionate about your field this should be easy. Along with writing content for your own site, offer some of your content with reprint rights. Reprint rights will include an Author’s By-line at the bottom with a clickable link to your site. Let’s look at this for a moment. Who is going to be interested in publishing your content on their site? Well a person that has a video game site is not going to publish an article about soothing painful feet. The publisher will have a site that is directly related to your site, and there you have another quality inbound link.

Becoming an Authority is not easy. It definitely requires the phrase, “Putting in your time”. Remember it may be a long road to the top, but once you are there it is hard to get knocked down.